Rule 20:06:10:08.02 Health insurance advertisement or solicitation disclosure statements.
insurance advertisement or solicitation disclosure statements. Any health
insurance advertisement or solicitation that includes a statement for which
disclosure is required pursuant to § 20:06:10:08.01 must contain in close
proximity to any such statement and in an at least as conspicuous a form as the
statement itself, the following disclosure or an alternative as may be approved
by the director:
Premiums or rates may increase for
other reasons such as an increase applicable to all persons covered under this
type of policy or certificate in this state.
Failure to comply with any provision
of this section creates a presumption that an advertisement or solicitation is
deceptive, misrepresentative, or misleading.
32 SDR 128, effective January 29, 2006; 38 SDR 116, effective January 10, 2012.
Authority: SDCL 58-33A-7(13)(14)(15).
Implemented: SDCL 58-33-5, 58-33-6, 58-33A-2, 58-33A-8.
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